A literature review post about Bryan Alexander that he discussed creating narratives with new media inside his written book, "The New Digital Storytelling: Creating Narratives with New Media."
"Engagement can be also understood as a kind of mystery, a story in whatever medium elicits the audience's curiosity and makes us want to experience more of it."(Alexander, 2011:9)
Bryan raised that people tell stories through every communication technology that has invented.
Through blogs, social media such as Facebook and Twitter and Wikis , they all through webpage. Reader traveled hyperlinks among the lexia to experience stories.The story its point can be understood as a theme: "the general underlying subject of a specific story, a recurring idea that often illuminates an aspect of the human condition." The full sweep of emotions and details ground that theme, making it accessible and engaging.Story is high concept because it sharpens our understanding of one thing by showing it in the context of something else.Story is high touch because stories almost always pack an emotional response.
The idea is, a successful story without the formal device of hypertext that could wins its audiences through careful use of mystery. This is the roof of interactivity, and of co-creation. Story that should engage in audience and represent something that recognizable from life. Stories seem to require a challenge at their heart, one for characters to work through and for readers or listeners to appreciate.Bryan has also mention monomyth of hero's journey. Bryan noted that anecdotes are also concrete, while stories build toward abstract knowledge out of them.
Engagement is essential crucial in each of the narrative. A story is a sequence of content while anchored on a problem which engages the audience with emotion and meaning. Emotional engagement and the meaning in narrative sometimes that form a struggle to attract the audience. Story is warm while data is cold. However, story needs to be create with data so that the story is well spread.
Reference:
Alexander, B. (2011). The new digital storytelling. Santa Barbara, Calif.: Praeger.
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